How to Migrate Shopify to Wordpress | In Simple Steps

05 September 2025 Website Development
22 MINS READ    109 VIEWS   

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Ready to migrate Shopify to WordPress, but not sure why so many businesses are making this switch? 

You’re not alone. According to WordPress itself, 40% of the top 10 million websites in the world now run on WordPress. Hence, it is the world’s most popular platform for online stores and blogs alike. 

This staggering number shows just how powerful, flexible, and business-friendly WordPress really is.

Moving from Shopify to WordPress isn't just a trend. Many store owners choose this route because WordPress offers more control, customization, and scalability for their eCommerce sites. 

If you want a platform that grows with your business, simplifies SEO, and gives you access to thousands of powerful plugins, WordPress is the answer.

Switching platforms can sound overwhelming, but the benefits speak for themselves. With WordPress, you get lower long-term costs, endless design options, and ownership of your digital content. These are crucial for brands wanting to stand out and stay ahead. 

So, whether you’re considering a Shopify to WordPress migration for extra flexibility, cost savings, or a better SEO game, you’re making a smart move.

Let’s break down exactly why more businesses migrate Shopify to WordPress, and how this shift can help your store grow.

Shopify to WordPress Migration – Key Considerations


The process to migrate Shopify to WordPress requires careful planning. Therefore, businesses must evaluate hosting needs, SEO factors, and the right platform choice. Transitioning thoughtfully helps maintain store performance, customer experience, and brand credibility.

Now, let’s look at the main factors you should evaluate before migration.

1) Choosing between WordPress.com and WordPress.org

When you migrate Shopify to WordPress, selecting the right platform is crucial. WordPress.com provides convenience but limits customization, while WordPress.org offers full flexibility and ownership.

Therefore, businesses often prefer WordPress.org as it allows unlimited plugins, WooCommerce integration, advanced themes, and greater scalability. Additionally, it also provides better control over SEO, hosting, and data security. 

In fact, according to Kinsta, WooCommerce is the most popular e-commerce plugin for WordPress. It powers 17% of all the e-commerce sites on the Internet. This highlights its dominance in the e-commerce space.

If you’re unsure, consider finding a WordPress development partner to make the right decision.

2) Hosting requirements

Reliable hosting is vital when in the process to migrate Shopify to WordPress. Moreover, the right provider determines your site speed, uptime, and long-term growth potential.

Here are the most critical hosting factors to evaluate:

  • To begin with, choose hosting plans optimized for WooCommerce and WordPress performance.

  • Next, prioritize scalable hosting to handle seasonal or traffic spikes.

  • Look for SSL certificates, daily backups, and strong security.

  • Lastly, select providers with responsive technical support for quick issue resolution.

Choosing wisely avoids costly downtime and technical issues. Ultimately, a strong hosting foundation helps Shopify to WordPress migration run smoothly without affecting customer experience.

3) SEO considerations during migration

Search engine optimization (SEO) plays a significant role during the process to migrate Shopify to WordPress. Without a strategy, sites may lose rankings, visibility, and valuable organic traffic.

Below are essential SEO aspects to manage throughout the migration process:

  • Retain existing URL structures wherever possible. This further reduces the risk of ranking drops and broken user navigation paths.

  • Next, redirect old Shopify URLs properly to new WordPress pages with permanent 301 redirects for search consistency.

  • Consequently, optimize product descriptions, meta titles, and structured data to strengthen visibility in competitive search engine results pages.

  • Audit internal links, images, and anchor text thoroughly. This makes sure that they connect correctly and improve user engagement. 

With the right SEO actions, you move Shopify to WordPress. Meanwhile, it also successfully protects search performance, retaining customer traffic, and maximizing long-term growth opportunities across competitive markets.

Step-by-Step Process to Migrate Shopify to WordPress

Migrating an online store requires structured planning. Therefore, when you migrate Shopify to WordPress, each step influences performance, design, and customer experience.

Now, let’s break the process into clear phases for a seamless Shopify to WordPress migration.

1) Exporting data from Shopify (products, customers, orders)

The first step to migrate Shopify to WordPress is exporting essential data. Thus, products, customer information, and past orders must be properly downloaded from Shopify.

Moreover, CSV export tools simplify the process and reduce costly errors. Additionally, clean and organized data helps in a smooth transfer once imported into WordPress. This accuracy makes the entire Shopify to WordPress migration efficient and reliable.

2) Setting up WordPress with WooCommerce

Before you migrate Shopify to WordPress, install WordPress and configure WooCommerce. This transforms WordPress into a scalable, fully functional eCommerce platform.

Additionally, WooCommerce provides advanced features and customization flexibility. It creates a strong foundation for online sales, design adjustments, and plugin integration. 

As a result, proper configuration enables long-term growth after a successful Shopify to WordPress migration.

3) Importing data into WordPress

Once WooCommerce is active, your Shopify data must be transferred. Use migration plugins or manual uploads, categories, and products, and make sure that customer records are carefully mapped. This step requires precision since misplaced fields cause errors. 

When you migrate Shopify to WordPress, accurate data alignment protects customer experience. Hence, a structured import keeps information consistent and minimizes downtime after migration is completed.

4) Migrating blog content & media files

Content migration holds equal importance. Moreover, Shopify blogs, images, and media assets highlight brand identity and must be retained.

During migrate Shopify to WordPress, WordPress importers safeguard SEO metadata, image quality, and post formatting. Thus, you move Shopify to WordPress without losing valuable engagement or the brand authority built through consistent publishing.

5) Setting up themes & design

Design plays a central role in online success. WordPress themes provide professional layouts, responsive interfaces, and advanced customization options.

Brands that migrate Shopify to WordPress should adapt designs for user experience and visual appeal. Unlike Shopify, WordPress allows freedom to match branding strategies. 

Ultimately, responsive themes encourage higher conversions and keep customers engaged throughout their shopping journey.

6) Configuring payment gateways & plugins

The migration completes with payment gateway setup and plugin configuration. It is crucial to know that customers demand fast and secure checkout options.

When you move Shopify to WordPress, WooCommerce supports PayPal, Stripe, and regional payment systems. 

Plugins enhance analytics, shipping, and marketing automation. Subsequently, these features finalize Shopify to WordPress migration, providing long-term flexibility and a competitive advantage in digital commerce.

Tools & Plugins for Shopify to WordPress Migration

The right tools can simplify the migration process and minimize technical challenges. Additionally, when you migrate Shopify to WordPress, plugins and automation save time while reducing the chance of data errors.

Now, let’s review some reliable options and compare manual and automated methods.

Popular migration plugins

Plugins accelerate Shopify to WordPress migration by automating data transfer with precision. Subsequently, businesses that move Shopify to WordPress often rely on dedicated tools for product, order, and customer migration.

Some widely used plugins include:

  • LitExtension – Automates large data transfers with minimal downtime for complex stores.

  • Cart2Cart – Provides step-by-step migration between Shopify and WordPress with strong support.

  • WP All Import – Handles structured CSV uploads for products, categories, and attributes.

These plugins save time and support store growth, especially when businesses later aim to transform WordPress into app for mobile users.

Manual Migration vs Automated Migration

While some brands attempt manual migration, the process often becomes time-consuming. Moreover, exporting CSVs, uploading, and mapping data manually may introduce errors.

By contrast, automated tools simplify workflows, protect accuracy, and reduce resource strain. Therefore, businesses that migrate Shopify to WordPress typically prefer automation because it balances speed and precision.

Nevertheless, small stores might still succeed with manual methods. However, larger enterprises benefit significantly from automation, especially during complex process to migrate Shopify to WordPress projects requiring secure handling of customer and order histories.

Common Challenges When Moving Shopify to WordPress

Migration is never flawless. Therefore, when businesses migrate Shopify to WordPress, several challenges can surface, impacting performance, customer experience, and search visibility.

Let’s examine common hurdles and how to manage them effectively.

1) Data loss risks

One of the most pressing challenges when we migrate Shopify to WordPress is the risk of data loss. Products, customer information, and order histories may sometimes fail to transfer correctly.

Therefore, businesses that migrate Shopify to WordPress must back up data beforehand. Additionally, running test imports helps detect errors early. By adopting proper checks, companies can move Shopify to WordPress without compromising critical business records.

2) Design differences

Visual consistency often becomes a hurdle after migration. Moreover, Shopify themes differ from WordPress, creating layout mismatches that affect branding.

However, businesses can address this issue by selecting responsive WordPress themes or commissioning custom designs. 

When you migrate Shopify to WordPress, focusing on the user interface keeps customer trust intact. At the same time, adapting design elements allows brands to move Shopify to WordPress successfully with minimal disruption.

3) SEO impact & how to avoid ranking drops

SEO remains highly vulnerable during migration. Broken links, missing meta tags, or altered URLs can damage rankings and organic traffic flow.

Still, businesses that migrate Shopify to WordPress can preserve SEO with structured planning. 

Therefore, redirecting old Shopify URLs, optimizing content, and auditing internal links are essential steps. A detailed SEO checklist helps maintain visibility during Shopify to WordPress migration and ensures smooth recovery after brands move Shopify to WordPress.

Cost of Shopify to WordPress Migration


When businesses migrate Shopify to WordPress, the cost often becomes a critical consideration. Subsequently, expenses vary depending on complexity, design requirements, and additional integrations.

Let’s break down the most common cost factors involved.

1) Development costs

A significant portion of migration expenses stems from development efforts. Businesses that migrate Shopify to WordPress may require tailored functionality, custom scripts, or complex data handling. Therefore, hiring skilled professionals becomes essential. 

Experienced teams simplify transitions and avoid costly delays. Moreover, collaborating with specialists such as WordPress experts in Dubai can enhance outcomes. Ultimately, these development costs directly influence how smoothly companies move Shopify to WordPress without setbacks.

2) Plugin/theme costs

Another expense arises from plugins and themes. Shopify features often differ, so WordPress requires alternatives to match functionality.

Consequently, when businesses migrate Shopify to WordPress, they may need premium themes or advanced plugins. Choosing scalable tools prevents future compatibility issues. 

Moreover, smart investment in themes improves user experience during migration. Therefore, the right plugin or theme selection significantly shapes when we migrate Shopify to WordPress in a budget.

3) Hidden costs

Unexpected costs frequently emerge during migration. Examples include third-party app replacements, SEO adjustments, or additional hosting requirements.

Additionally, as businesses move Shopify to WordPress, overlooking such factors can inflate expenses. Further, careful audits before transition minimize risks. 

Accounting for ongoing maintenance helps forecast real costs accurately. Ultimately, identifying these hidden aspects early makes a Shopify to WordPress migration strategy more reliable and financially predictable.

Best Practices for a Smooth Migration

When businesses migrate Shopify to WordPress, following best practices can make the transition efficient and secure. Proper planning reduces disruptions while maintaining continuity.

Let’s look at the essential strategies for a successful migration.

1) Backup before migration

Before starting, creating a full backup is absolutely vital. Companies that migrate Shopify to WordPress safeguard critical data through this step.

In fact, backups protect against data corruption or unexpected errors. Moreover, they allow restoration if issues arise. Therefore, a secure backup process builds confidence throughout the entire Shopify to WordPress migration journey. 

This practice prevents data loss and reduces unforeseen risks while executing the switch.

2) Test after migration

Once businesses migrate Shopify to WordPress, testing becomes a crucial stage. It verifies that all content, design, and functionality work properly.

Additionally, thorough testing uncovers broken links, missing images, or incomplete product details. By resolving these issues early, businesses preserve credibility. 

Consequently, this practice ensures a stable Shopify to WordPress migration while enhancing the user experience across different devices and browsers.

3) Redirects & SEO optimization

SEO performance often determines migration success. During a Shopify to WordPress migration, redirects protect rankings by guiding search engines to updated URLs. At the same time, optimization safeguards organic visibility. 

Strategies include updating meta tags, refining site structure, and checking canonical links. Ultimately, businesses that migrate Shopify to WordPress with an SEO-first mindset avoid ranking drops while strengthening long-term digital growth potential.

Final Thoughts

Deciding whether migrating from Shopify to WordPress is the right choice depends on flexibility, scalability, and long-term growth plans. WordPress provides extensive customization, advanced plugins, and lower operating costs, making it a future-ready platform for online stores.

The migration process covers multiple steps: exporting data, configuring WooCommerce, importing products, migrating content, setting themes, and aligning SEO. 

Alongside these tasks, best practices such as backups, testing store functionality, and implementing redirects help reduce risks and maintain rankings.

Although challenges like design differences or data loss risks may arise, a structured strategy minimizes issues and streamlines the migration journey. Businesses looking to migrate Shopify to WordPress gain more control, scalability, and ownership of their eCommerce ecosystem.

With the right migration partner, transitioning becomes easier, safer, and more effective for long-term success.

At Autuskey, we simplify Shopify to WordPress migration with proven expertise. Let our professionals handle the complexities and deliver a flawless store migration experience. 

Contact us and start your migration journey with Autuskey today.

Frequently Asked Questions

Migrating Shopify to WordPress typically takes one to three weeks, depending on store size, complexity, and customization requirements during the migration process.

Yes, you can migrate Shopify to WordPress easily using export tools or plugins that seamlessly transfer products, categories, and related data.

The cost to migrate Shopify to WordPress varies, usually ranging from a few hundred dollars to higher amounts depending on plugins and development needs.

When you migrate Shopify to WordPress carefully with redirects and optimized settings, SEO impact is minimal, allowing rankings and traffic to remain stable.

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