Lead Generation Specialist

Responsibilities

• Plan, create, and test email pitch templates and campaigns with tools like apollo, brevo etc.
  
• Develop comprehensive task lists, timelines, and delivery dates for email campaigns.
• Efficiently manage task tracking software to monitor progress and ensure timely completion of email-related tasks.
• Filter and target leads, maintaining saved searches and building a prospect database from linkedin sales Navigator and other plateforms.
• Develop, optimize, and enhance LinkedIn profiles for maximum visibility and engagement.
• Implement content strategies to enhance engagement metrics and track performance.
• Prepare and execute lead generation strategies, including market messaging and follow-up processes.
• Conduct strategy review calls weekly or bi-weekly to adjust plans based on performance metrics.
• Provide regular reports on lead generation activities and campaign performance.
• Adjust strategies based on performance metrics and feedback.
• Effectively communicate project updates and address client queries promptly, ensuring high satisfaction and transparency.

Experience and Skills Required

• 1-3 years of experience in lead generation, preferably in the IT industry.
• Immediate joiners are preferred. 
• Proven experience in planning, creating, and testing email pitch templates and campaigns using tools like Apollo and Brevo.
• Proficiency in using LinkedIn Sales Navigator to filter and target leads, maintain saved searches, and build a prospect database.
• Strong analytical skills to interpret data from lead generation activities, adjust strategies based on performance metrics, and provide regular reports on campaign performance.